WORKs

Nike CNY Rabbit year

我们参与了NIKE 2023 CNY 红包项目,  以NIKE艺术家设计的兔子形象延展红包动画和红包宣传动画.这次主要是以传统二维逐帧动画为主,参考了很多迪士尼动画, 一次很有趣的体验.
We got the brief of NIKE 2023 CNY campaign and join to make the rabbit 2d animation part to celebrate the Chinese new year.  To get the traditional disney animation vibe, we took a lot of time to do research. A 100% fun experience.

MotionBoard
Red package Cover Motion design


Credits


Client : Nike
Agency: Wieden&Kennedy SH
Animation: BY-STUDIO